BRANDING

Branding is the process of making the organization or its products and services recognizable by the target audience. Brand Recognition builds the reputation of the company. Being an age old company, illume has experience in promoting the brands worldwide.

A brand promotion can be successful only when there is a unique and potential Corporate Identity. A Corporate Identity or Brand Name is not just a symbol, sign or the given name; it is the primary index of an organization. A Brand Name should literally speak about the organization and its reputation.